The NFT markets have seen massive adoption in the past several months. Despite the ongoing crypto market meltdown, which has left many digital assets crumbling, the NFT adoption shows no signs of slowing down.
The American-Canadian entertainment company Lionsgate is the latest to showcase an interest in entering the digital asset space despite the nascent NFT sector facing a lousy reputation in recent weeks.
Lionsgate Enters The Metaverse Space
In a November 28 blog post, Mike Kondoudis, the intellectual property attorney, confirmed that Lionsgate filed a trademark application with the United States Patents and Trademark Office (USPTO) related to NFT and metaverse on November 21.
Lions Gate Entertainment has filed a trademark application for
▶️ LIONSGATE ◀️
claiming plans for:
✅ Crypto trading software
✅ Virtual goods
✅ Digital tokens#NFTs #Metaverse #Crypto #Cryptocurrency #Web3 #LionsGateEntertainment #Lionsgate pic.twitter.com/jROELDPOdL
— Mike Kondoudis (@KondoudisLaw) November 28, 2022
According to data submitted, the Lionsgate Entertainment Corporation anticipates using its business name “Lionsgate” to provide NFT-related services, including launching a crypto trading platform, NFTs, and virtual goods.
Lionsgate plans to provide its customers with digital media, such as virtual art and digital collectibles. The entertainment platform plans to unleash crypto exchange, offering storage, tracking, and processing digital assets.
Lionsgate Metaverse And NFT Push
It’s not the first Lionsgate would invest in the metaverse and NFT space. Last month, Lionsgate partnered with Autograph and Internet Game to launch a metaverse game experience in Lionsgate’s Horror TV series SAW.
In June 2022, Lionsgate also partnered with The Sandbox, a popular metaverse game, to use the entertainment film collection to provide their customers with movie-inspired metaverse experiences.
In a related development, despite the bear market, the crypto and NFT space has captured the attention of several top companies looking to leverage the nascent blockchain technology and its applications as they stay ahead of the curve.
Some of the top institutions recently submitted their application to enter the nascent NFT sector include Nissan, Rolex, the University of Alabama, JPMorgan, and global fintech firm Mastercard.
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Author: Dominic Kimani
Dominic is a Nairobi, Kenya based crypto news writer enthusiastic about NFTs, DeFi, and blockchain tech in general, with four years experience in the field, alongside his own personal investing journey. Dominic also produces his own NFT and crypto newsletter, taking the initiative to set up his own mailing list with …